Framer is a website builder that starts from a design canvas: what you draw is what publishes, with a CMS, hosting, staging and forms built in. It's grown from a prototyping tool into the default for design-led marketing sites, and it's what nebor.ai itself is built on. We can describe it from experience, because our own workflow, tools and glossary pages live in Framer's CMS, and most of that content is pushed by scripts through the Server API, with almost nothing typed in by hand. That's the thing to know about it for a GTM stack: it's a site you can write to from a workflow, and read signals from. On the reading side, a form fill reaches your CRM through a webhook with the page stamped, and a visitor-ID script from RB2B or Snitcher in the custom code slot turns anonymous visits into named companies. On the writing side, a workflow can create and update CMS items, which is how a library of pages stays current without anyone editing. The trade is that seats and limits add up as the team and the site grow, and there are fewer native integrations than Webflow, so you'll lean on webhooks and n8n. For a fast-moving marketing site owned by designers, with a stack behind it, it's the tool we'd pick again.