Contact-level website de-anonymization built for advertising, with named ad clickers, self-refreshing audiences across six ad platforms, and a pixel that fires only inside the United States.
What is
Vector
Vector is an advertising product wearing visitor identification as its front door. The pixel on your site reads a device fingerprint, matches it against a pre-built identity graph, and returns a named person with a title, company and LinkedIn profile rather than a company name and an IP range. That graph comes from a publisher network that shares hashed emails alongside device fingerprint data, and Vector geofences the pixel to fire only inside the United States. The same network feeds an off-site intent product spanning more than 400,000 publishers, so you can see which named contact is researching your category elsewhere. Everything downstream of the match is ad machinery. Identified contacts land in segments, segments become audiences that sync to LinkedIn, Google, Meta, Reddit, TikTok and X, and Ad Reveal names the people who clicked an ad and never converted. A Bid Agent add-on, an MCP server and a Clay action sit alongside that. The person-level claim holds up in mechanism and comes in thinner than the marketing suggests. Vector benchmarks 30 to 35 percent identification in the first month, and outside reviewers land nearer 15 to 30 on US traffic alone. We have not run it, and we would pilot it only on a US-heavy site with real ad spend.
Integrations and the modern GTM stack
Vector's integration list splits in two, the ad platforms it pushes audiences into and the GTM systems it pushes named contacts into. Nothing moves until you attach an action to a segment, so a connected integration sitting idle is the normal state rather than a broken one.
HubSpot | Vector pushes enriched contacts and companies in, carrying first and last name, job title, company name and domain, LinkedIn URL, company size, seniority, department and industry, plus the segment name and timestamps. It also pulls static and active HubSpot account lists back every 24 hours so segments can be built around CRM ownership and lifecycle stage. |
Salesforce and Pardot | Both are listed as native CRM connections and receive the same contact and company records through a segment action. Salesforce and HubSpot sync are advertised from the entry Reveal tier upward, so getting identified visitors into the CRM does not require the $3,000 a month Target plan. |
Slack | Connect the workspace once, then add Slack as an action on any segment to post identified visitors into a channel like #website-visits or to @mention the account owner as a DM. Alerts are scoped per segment, so the filtering happens before the notification instead of in the reader's head. |
LinkedIn, Google, Meta, Reddit, TikTok and X Ads | This is the whole point of the Target plan. Segments sync out as contact-level audiences and refresh on their own as buyers visit pages, so the audience stays current without anyone exporting a list. Ad Reveal then reports back which named contacts clicked and never converted. |
Clay | Clay ships Vector actions that return SHA-256 hashed emails from a LinkedIn URL or a name and company domain, billable against Clay credits or your own Vector account. The output is fuel for ad audience matching rather than an email address a rep can write to, which is easy to misread on the integration page. |
Webhooks and MCP | Webhook endpoints are configured under Integrations in the sidebar and fire per segment, which is the cleanest route into n8n or a Clay table. Vector also ships an MCP server, so ad performance and buyer activity can be queried from Claude or ChatGPT in plain language. |
Common Room | Common Room resells Vector as its enhanced US visitor identification layer, unifying Vector identities with Person360 and including 1,000 Vector credits a month at no cost. Common Room's own FAQ puts the accuracy of Vector's contact-level data at 60 to 75 percent, which is the most useful independent read on the match quality we found. |
What is missing | There is no native connection to Instantly, Smartlead, Lemlist, Outreach or Salesloft, so sequenced sending has to run through the webhook or Clay. The HubSpot link is also effectively one way, with value-based mapping and no field-mapping interface, and G2 reviewers name it as the most consistent product weakness. |
Pro’s
The identification mechanism is unusually legible for this category, because Vector states plainly that the pixel reads a device fingerprint and matches it against a graph built from publishers sharing hashed emails.
Ad Reveal names the people who clicked a LinkedIn or Google ad and then vanished without converting, and that closes a gap B2B advertisers have lived with for years.
Audiences refresh from behaviour rather than a static upload, so a contact who reads your pricing page on Tuesday can be in the LinkedIn audience without anyone exporting a CSV.
The off-site intent product resolves to a named contact across a network of more than 400,000 publishers, which is a sharper input than the account-level topic surges most intent vendors sell.
Reveal starts at $399 a month on a monthly commitment with a 14-day trial, so you can test identification against your own traffic before anyone signs an annual contract.
Vector publishes a Clay action that returns SHA-256 hashed emails from a LinkedIn URL or a name and domain, which gives a Clay-run team a way to build ad audiences from lists it already owns.
Cons
The pixel is geofenced to fire only in the United States, so a European or APAC-heavy site gets close to nothing out of the identification half of the product.
Identification tops out around 30 to 35 percent of US traffic on Vector's own benchmark and lands nearer 15 to 30 percent in third-party reviews, so most of your visitors stay anonymous at every price point.
Common Room's published FAQ puts the accuracy of Vector's contact-level data at 60 to 75 percent, which means a real share of the names your reps act on will be the wrong person.
Vector requires you to update your own privacy policy and consent management platform, and it describes itself as SOC 2 ready and preparing for audit, so the compliance work and the exposure land on your legal team.
Target needs an annual commitment starting at $3,000 a month, and Vector's help centre gates the intent product to Target plans while the pricing page markets intent as a core feature.
Pricing
Reveal
$399/month Monthly commitment, 2,500 identified visitors, 14-day free trial
Site de-anonymization to named contact, title, company and LinkedIn
Ad Reveal showing who clicks your ads without converting
Salesforce and HubSpot sync
Chat and email support plus Help Center access
Reveal at volume
$599 to $999/month 5,000, 7,500 and 10,000 identified visitors. Custom quote above 10,000
Same feature set as the entry tier
Priced purely on identified visitor volume
Volume adjustable mid-contract
Target
$3,000/month Annual commitment, 25 audiences, includes Reveal at 10,000 identified visitors
Signal-driven audiences that refresh as buyers visit pages
Multi-channel campaigns across LinkedIn, Google, Meta, Reddit, TikTok and X
Webhooks, custom CRM mapping and UTM sync
Dedicated Slack channel, onboarding and a customer solutions manager
Target at volume
$3,500 to $4,000/month 30 and 35 audiences. Custom quote above 35 audiences
Same feature set with a higher audience allowance
Annual commitment applies at every step
Add-ons
Quoted by sales Listed on the pricing page without a public price
SSO
Bid Agent, the automated ad bidding product
How it fits your stack
Alternatives
At a glance
Contact-level website de-anonymization
Pixel geofenced to the United States
Ad Reveal names ad clickers who never convert
Audience sync to LinkedIn, Google, Meta, Reddit
Off-site intent across 400,000+ publishers
HubSpot, Salesforce, Slack and webhooks
Clay action for hashed emails
14-day trial from $399 a month
Read some of our client stories
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