Snitcher does website visitor identification built around clean GA4 and CRM integration. It matches anonymous traffic to the company behind it, attaches intent and firmographic detail, and routes real time alerts to whoever should follow up, so interested accounts surface the moment they browse. You add a tracking script, connect your stack, and visiting companies show up with the pages they viewed, intent signals, and a path into Slack, email, or your CRM. Pricing scales by the number of companies you identify each month rather than by feature gating, so every plan ships the full toolset. It sits at the inbound layer as an account level intent source that plays nicely with analytics. Identified companies feed into Clay for contact enrichment and into the CRM, so warm accounts get worked while interest is fresh instead of going cold in a dashboard. Snitcher is the alternate we reach for when a client wants tidy visitor identification that drops straight into GA4 and the CRM without fuss. RB2B is our US default and Leadinfo our European one, with Snitcher slotting in where clean analytics integration is the priority. We treat each identified company as a signal and route only the ICP matches into the outbound motion we run, enriching to the right contacts in Clay along the way.